Full expansion of the automotive industry car firms have expanded network

25, the more low-key auto market this year, Ford launched a campaign in the industry no small waves: in this day, Ford announced that 40 new authorized dealers at the same time opening and held in Nanning, the new dealer opening ceremony . The event attracted high-level presence of Ford Motor Headquarters, Ford Motor Company Asia Pacific and Africa president, Ford Motor (China) Ltd. Chairman and CEO Han Ruiqi (Joe Hinrichs) told reporters, growing dealer network construction is Ford Hua Hongwei development plan. Including the day of the opening of 40 new dealers, Ford will be a total of 66 new authorized dealers in the open end of the year, these dealers are mostly located in the rapidly growing western and northern parts of the second and third tier cities. Ford Authorized Dealer 100 in 2010 to increase the total number of 340.

The rapid development of Ford

"Changan Ford western and development efforts to expand the city to respond positively to the call of the western development, western and development of these cities will be the future main source of growth in the automotive market." Hanrui Qi said the new dealer will be opened throughout the Changan Ford Ford sales in China in various areas such as Liyang, Shijiazhuang, Harbin, Chongqing, Wanzhou, Anyang, and so on. Although the second and third tier cities are relatively small, but its penetration will help lead the next wave of Ford China's economic growth wave.

"Construction of the development of dealer network that we are fully grown in strength, which benefits Ford, will also benefit our partners, but also will benefit our consumers." Changan Ford Sales Company, general manager of Harris, said, "With the opening of 66 new dealers to the end of this year, Ford in the country will have 340 authorized dealers. In China, 66 is a lucky number, which we believe indicates that Ford will achieve greater success. Changan Ford Sales continued hard work and service colleagues to ensure that Ford's new and old users of products and services through Ford's extraordinary experience. "

Changan Ford Sales Company, general manager of Harris, executive vice president of Changan Ford Sales Company Xing Gang and other dignitaries and representatives of dealers in Nanning, Guangxi personally witnessed the opening of wide Fufu Te dealer. In October of this year, Ford Motor and its joint venture partner in China, created the outstanding sales performance in a single month sales reached 49,681 units, up 33% over last year. The first 10 months of this year, Ford sales in China reached 468,754 cumulative, jumped 39% year on year.

Full expansion of the automotive industry

In 2010, automobile production and sales in China surging to become the world when Ford is not the only busy with the expansion, including Dongfeng Nissan, Chevrolet and Honda Motor and other major brands are beginning to embark on rapid expansion of the road. Expansion of a new round of car brand network "military preparations" started.

Late last year, Toyota had said it planned to make the number of dealers in China, compared with nearly 2009 new homes end of 2010 to about 650! Meanwhile, the Japanese Honda, Nissan showed off its 2010 network expansion plans in China, Honda dealers will reach 760 by year-end number, 408 Dongfeng Nissan is now franchised stores throughout the country, and plans to increase in 2010 to 620. Busy cultivating the Chinese market in the most auto giant to seize the gold of the Chinese automobile market a larger market share, and began digging channels, closely woven network of road, have expanded sales network in China, marketing front to the second and third tier cities sink.

It is reported that as of last August, FAW Toyota has 332 dealers in China, Guangzhou Automobile have 174 Toyota, namely 50 stores, including a total of 556 dealers. China's news from Toyota, Toyota plans to inland areas as the center, the sales of Toyota brand cars in the shop in general increased 83, while Lexus sales increased to 60 stores, when Toyota's domestic sales will reach 649 stores home.

Toyota weaving in the layout of the market in China, while two other Japanese brands are also redoubling its efforts to carry out expansion plans. Late last year, including Dongfeng Honda, Guangzhou Honda Automobile Dealers, including the rapid expansion of the number to 760, an increase of 83 stores, up 12% compared to the beginning. Nissan will accelerate the sales pace of network expansion, as of the end of August last year, Dongfeng Nissan has 367 franchised stores, two outlets 163, the total number of franchise stores in China this year will reach 408, compared with the end of 2008 an additional 52. According to plan, the 2010 Nissan national sales network will expand to 620 (including 200 two stores) above.